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“They are front-loaded – that is, they attempt to answer the Five Ws and an H questions – Who? What? Where? When? Why? and How? – in the very first paragraph, so that readers might gather the gist [...] by reading the headline and first paragraph only of each of the front-page stories.[...]” (Source: ELIZABETH, Mary. Painless speaking. New York: Barron’s Educational Series, 2003, p. 151)

This description aims at explaining how to write: